We don’t mean to mislead you with unrealistic numbers but you need to know that it always starts with Google search, yes, anything that you want in your daily lives starts from a Google search. It is what has been referred to as Google AdWords until sometime back.
Google ads are the most searched search term when it comes to PPC advertising and even more. We don’t mean to mislead you with unrealistic numbers but you need to know that it always starts with Google search, yes, anything that you want in your daily lives starts from a Google search. Pay per click bidding model was invented by Google. This is what made Google stood out among the platforms that would charge just about anything and in any way possible to send traffic to your website. Google started with this principle to bill advertisers only and every time their ad got clicked. Pay per click it is.
How Google charges and how much Google Ads charges you have been explained on this page of our website with the maths and net prices each advertiser pays.